We all know the logos of our favorite brands. The best ones are simple and visually connect you to the company or product. They may look easy, but they're critical in getting your brand imprinted into the mind of consumers.
Sometimes it's just a name that's set in a specialized font and color. Other times it's an image or even just a brushstroke. Main thing is, it has to make sense in the mind of the viewer and be visually strong.
